We explore and formalize the laws of system and process development, creating a rigorous framework for creativity based on TRIZ and other methodologies. Our protocols allow us to avoid waiting for inspiration, but to purposefully identify and resolve key contradictions, generating innovation.
We explore the mechanisms of creative thinking and the laws of system evolution. Our work is grounded in the Theory of Inventive Problem Solving (TRIZ) and related methodologies, which turn creativity from a spontaneous flash of insight into a reproducible algorithm.
Our goal is to teach people to solve non‑routine problems not by waiting for inspiration, but by following a clear protocol. To show that brilliant solutions are born not from chaos, but from the ability to see and resolve contradictions.
The complexity of the challenges facing humanity is growing exponentially. Ecological disasters, technological dead ends, social conflicts — all demand unconventional solutions. Yet most people continue to act according to templates because they have never been taught to think differently. Creativity is seen as a gift for the few, not as a skill available to everyone.
We are tackling the challenge of democratising creativity. We make inventive thinking an accessible discipline, not a lottery.
Those who have hit a wall and see no way out. Who know that a problem is solvable but have already tried all known approaches. Who wait for inspiration, but it does not come, and it seems their creative resource is exhausted. Everyone who wants to stop depending on the muse and get a working algorithm for creating something new.
You will master algorithms for solving inventive problems. You will learn to identify the core contradiction in any problem and eliminate it without sacrificing anything. You will have your own personal protocol for idea generation — reproducible, reliable, and independent of mood. You will stop fearing dead ends, because you will have the key to any of them.
We do not generate ideas for you. We formalise and transfer the meta‑algorithm of creativity — TRIZ and its related methodologies. This is not about “be creative,” but about “know how the process of invention works and reproduce it anytime.” We explore not the solutions themselves, but the laws by which breakthroughs are born.
Research areas of study
• Fragmentation - unification
• Acceleration - deceleration
• Increase - decrease
• Universalization - limitation
• Quantization - continuity
• Dynamism - statics
• Introduction - removal
• Revival - petrification
• Destruction - rebirth
• Changing the laws of nature
• Vice versa
• Changing properties
• Modeling with little people
• Focal objects
• Robinson Crusoe
• Numerical axis (+ operator Size Time Cost (STC))
• Snowball
• Goldfish
• Phantagram
• Empathy
• Morphological box
• Binomial fantasy
• Stepped eurorhythm
• Fantastic mathematics (addition, subtraction, addition, multiplication)
• Columbus
• Hamlet
• Synectics
• Functions
• Operating principle
• Composition of components
• Properties, states, parameters
• Form, appearance
• Object value
• Object immutability
• Special terms
• Unnecessary information
• Non-existent prohibition (external and internal)
• Pseudo-analogous solution
• Uniqueness of solution
• Mode of action
• Measurement
• Design (mono-object)
• Operating conditions
• Completeness of system parts
• End-to-end conductivity of energy
• Minimum controllability
• Coordination of the rhythm of parts
• Increasing the degree of ideality
• S-shaped nature of development
• Deployment
• Increasing the degree of completeness (increasing the degree of fractality)
• Increasing the efficiency of using useful flows
• Increasing dynamism
• Misalignment/coordination of characteristics of parts and their rhythm
• Increasing the degree of controllability
• Uneven development of system parts
• Accelerating development of RO
• Fragmentation of the working organ
• Transition to the micro level
• Increase in the degree of emptiness
• Increase in independence from external conditions (autonomy)
• Increase in the degree of self-service
• Displacement of a person
• Development of the scope of action
• Increase in concentration of efforts
• Increase in functionality
• Increase in collapse
• Transition to a super-system
• Unification of systems
• Corrective action of the super-system
• Development of the type of interaction (MATCEM)
• Systemic
• Functional
• Logical
• Critical
• Cause-and-effect
• Semantic
• Resource-oriented
• Dialectical
• Paradoxical
• Ideal
• Subversive
• Administrative contradiction
• Task model
• Conflicting pair
• Ideal final result
• Operational time
• Operational zone
• Contradiction of conditions
• Contradiction of requirements
• Material-field resources
• System vertical
• Logical vertical
• System horizontal
• Life cycle of the system
• System operator
• Vepoli
• Fragmentation
• Removal
• Local quality
• Asymmetry
• Unification
• Universality
• "Matryoshka"
• Atives
• Preliminary anti-action
• Preliminary action
• "Pre-subjected cushion"
• Equipotentiality
• "On the contrary"
• Spheroidality
• Dynamism
• Partial or excess action
• Transition to another dimension
• Use of mechanical vibrations
• Periodic action
• Continuity of useful action
• Breakthrough
• "Turn harm into benefit"
• Feedback
• "Intermediary"
• Self-service
• Copying
• Cheap fragility instead of durability
• Replacement of mechanical schemes
• Use of pneumatic and hydraulic structures
• Use of flexible shells and thin films
• Use of porous materials
• Change of color
• Homogeneity
• Rejection and regeneration of parts
• Changes in the physical and chemical parameters of the object
• Use of phase transitions
• Use of thermal expansion
• Use of strong oxidizers
• Use of an inert environment
• Use of composite materials
• In space
• In time
• Using a system transition
• Using phase transitions
• Inventive Problem Solving Algorithm (APS)
• Problem Situation Correction Algorithm (PSC)
• Engineering Problem Solving Algorithm (APS)
• Standards Use Algorithm (AIST)
• Cause-and-Effect Analysis (CEA)
• Structural-Component Analysis (SCA)
• Functional Cost Analysis (FCA)
• Diagnostic Analysis
• Functional-Parametric Analysis (FPA)
• Algorithm for Cause-and-Effect Modeling of Functional System Shortcomings
• Diversionary Analysis of Cause-and-Effect Model
• Functional-Flow Modeling (FPM)
• Algorithm for Complex System-Functional Analysis of Objects (SFA)
• Algorithm for Classification of Possible Convergent Directions (AC PCD)
• Functional Deployment of Systems (FDS)
• Functional Trust Analysis (FTA)
• Functionally-oriented information retrieval (FOIR)
• Algorithm for the synthesis of functional systems
• Functional-morphological synthesis of systems (FMS)
• Functionally-ideal synthesis of systems (FMS)
• ICBFU, Multidimensional ICR and patterns of system development
• "Cascade" Algorithm of classes with a degree of recurrence
• ZRS-AS. Analysis/synthesis of a system based on ZRS
• EP-AS. Functional field analysis/system synthesis
• Standards
• Physical Effects
• Chemical Effects
• Biological Effects
• Geometric Effects
• Mental Effects
• Social Effects
• Levels of creativity
• Life strategy of creative personality (LSCP)
Debut
Middlegame
Endgame
Post-endgame
• Qualities of creative personality
Availability of a new or unachieved significant socially useful worthy goal (or system of goals)
Availability of a program (or package of programs) for achieving the set goal and control over the implementation of these programs
Desire and implementation of a huge amount of work to fulfill the intended plans
Possession of the technique of solving problems encountered on the way to the goal
Ability to defend one's ideas, endure public rejection, misunderstanding of the chosen path, the ability to "take a hit", loyalty to the goal
Correspondence of the achieved results (or compliance of their scale) with the set goal.
• Worthy goal
The goal must necessarily be new or unachieved. Or the means to achieve the goal must be new
The goal must necessarily be socially useful, positive, aimed at the development of life
The goal must be specific: not general good intentions, but a clearly defined task, the solution of which can be started even today
A specific goal must necessarily have an outlet to global problems
The goal must be large-scale - the chosen goal can be called the equivalent of one's own life
A worthy goal or the results obtained must necessarily seem heretical, since, as a rule, they are ahead of their time. This is why, when achieving a worthy goal, as a rule, there is no competition
A worthy goal is a personal goal of a person or a small team, a group of associates. Large teams appear later
A worthy goal must be independent of complex, expensive, scarce equipment, from large funds - this is a way of conducting developments under any circumstances
The goal must be clearly beyond the powers, so that it obviously exceeds the capabilities and abilities of the person taking on it.
• Element-Significance-Value Model